book report: Deep Economy

I read the first economics book of my life. Bill McKibben, author of the famous The End of Nature, put together Deep Economy to investigate the current economic trends of the U.S., arguing essentially that for the first time in the history of human civilization, a selection of people no longer believe More is equal to Better. If we as humans want to continue down the road to Better, slowly more and more people will realize that not only is More not the same, but it is often antithetical to Better.
McKibben attempts to demonstrate the error of the standard economic model of "growth=good" and turn it upside down to local is better, smaller is better, community is better. But it will cost economic growth. Of course, the United States doesn't want to hear anything but growth growth growth, so McKibben, using agriculture, radio, entertainment and production examines models that have been in place for years, whether we have been aware of it or not. What I found to be the most interesting examination is McKibben's look at Cuban Agriculture post-Fall of Soviet Union. Why Cuba? Because "with the collapse of the Soviet Union, Cuba fell off a cliff of its own and became the first place in the world to face peak oil." Peak oil is the threat, and McKibben finds those places in the world that have existed without the threat or after the threat of peak oil.
It's a good read. Some of the most interesting parts of Deep Economy are simply the collection of numbers and research that exists that I haven't seen elsewhere, especially in regards to China ("By some estimates, (China) needs to add an urban infrastructure equivalent to Houston's every four weeks just to keep pace"!).
It gets redundant towards the end, but it's worth a week for sure.